To dare to be different without leaving our consumers indifferent. The spiral on our foil caps is a patented brand device which makes our bottles instantly recognizable. A distinctive sign of our champagne that evokes the spiral of life : narrow at the top of the neck, the spiral widens as it reaches the shoulder of the bottle. It thus represents the progression of life with its highs and lows, its minor and major successes, personal development, self-belief and love for others. The spiral often appears naturally in the plant kingdom. This open, optimistic motif perfectly expresses our values and our Champagnes’ positioning.